The 5 things every online shop website needs

A product grid people can scan in seconds. If a visitor cannot tell what you sell within one screen, nothing else you do matters.

Honest pricing and shipping information up front. Hidden costs at checkout are the single biggest reason carts get abandoned.

Payment options your customers already use. Cards alone leave money on the table in most markets.

Proof. Reviews, photos from real customers, or a short story about who makes the product.

A way to follow up. An email capture or a chat widget turns a browsing visitor into someone you can reach again.